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Supercharge Growth.
Reduce Costs.
Your Unfair Advantage.

We build collaborative AI agents that 10x scales your business, from closing customer sales to internal workflows. We learn how your business runs, then build AI systems to automate repetitive tasks or enhance your offering.

Your automation plan In progress
First workflow live in 1–2 weeksMonitored 24/7 after launch

LED BY BUILDERS BEHIND PRODUCTS AT

  • Rentokil Initial
  • NIHR
  • HSBC
  • Barclays
  • Rakuten
  • Gameloft
  • Aspire
  • Spreeflo
  • Spreelytics
  • Pixcap
  • EV Insight

1-2 wks

To ship a single workflow

4-8 wks

To ship a full automation system

24/7

Running your workloads

FREE

For discovery call

No strategy decks. Just agents that work.

Our engineers design, build and deploy AI agents straight into your business. Below is exactly how we do it for the teams we work with now.

  • Claude Code / Cursor / Codex

    Agents shipping features

  • n8n

    Automations to generate and close sales

  • Make

    Workflows to automate and manage AI agents

  • Squad / Telegram / Slack

    Manage AI agents with chat

And the everyday jobs our agents take off your plate

36 use cases, and counting

  • Invoice chasing
  • Payment reconciliation
  • Bookkeeping prep
  • Vendor renewals
  • Inbox triage
  • Drafted replies
  • Supplier chasing
  • Invoice processing
  • Data extraction
  • Calendar scheduling
  • Meeting notes
  • Follow-ups
  • Customer support
  • Refund handling
  • Churn watch
  • Lead enrichment
  • Lead research
  • Cold outreach
  • Shopify order issues
  • Customer onboarding
  • WhatsApp and Telegram bots
  • Review replies
  • Abandoned cart recovery
  • Upsell offers
  • Weekly reports
  • Ad spend reports
  • Competitor watch
  • Social post queue
  • Social listening
  • Document summaries
  • CRM clean-up
  • Onboarding docs from SOPs
  • Release QA
  • Slack summaries
  • Web research
  • Daily stand-ups

How we work. Weeks, not quarters.

Three phases, one team, and no handover between strategy and engineering. You see a working agent within the first month.

01 · Weeks 1–2

Discovery

We map where your team’s hours go and where customers slip away, then rank what to automate by how much it saves. You agree the priorities before anything is built.

  • Operations audit: where the hours go
  • Sales and support audit: where customers slip
  • A ranked automation plan

02 · Weeks 3–8

Build

Your first agent goes live within the month, and we build the rest in short cycles around your feedback. Nothing ships until it passes the acceptance tests we agreed with you.

  • First agent live within the month
  • Weekly demos and feedback rounds
  • Tested against agreed acceptance criteria

03 · Week 9 onward

Optimize

We watch every agent around the clock, fix issues before you notice them, and keep widening what they handle. You run a team of agents without hiring an engineering team.

  • 24/7 monitoring and support
  • Monthly readout of hours saved
  • Regular improvements and new agents

We automate the work. You keep the growth.

Every business loses hours to work a machine could do, and customers to replies that come too late. We find where that happens in yours, then build the AI agents and automations that fix it, running around the clock in the tools you already use.

Custom AI agent development

An AI workforce trained on your business

Agents that know your products and policies, and act on them: answering customers, booking calls, updating your CRM.

  • Replies in seconds, 24/7
  • No new hires
  • Hands off to people

Repetitive task automation

Win back the hours admin steals

Data entry, invoice chasing, inbox sorting, reports: if it is done the same way every week, an agent can do it.

Automated workflows

Your tools, finally working together

Your shop, CRM, inbox and accounts connected with n8n, Make or custom code, so every order moves on by itself.

Live business intelligence

Know your numbers today, not at month end

One live dashboard across every tool you run, with an AI analyst that tells you what changed and why.

Conversion and retention automation

More customers won, and more of them kept

Every lead gets a personal reply within a minute, and customers who start to drift get a check-in before they leave.

  • No lead left waiting
  • Churn caught early
  • More repeat revenue

Not sure where to start? Let's find your biggest time sink.

A free 30-minute call. You leave with a plan, whether you work with us or not.

Book your free call

Proven tools. Your accounts.

We build on platforms that already run thousands of businesses, set up in accounts you own. No black boxes and no lock-in: every agent and workflow keeps running and stays yours, whether we work together for a month or for years.

  • Runs in your own accounts
  • No lock-in, no black boxes
  • Documented and handed over

01 / 05

AI models

Included in every build

The models that think, write and talk for your agents. We pick the right one for each job, and switch when a better one ships.

  • Claude

    The reasoning behind most of our agents, and Claude Code for how our engineers build them.

  • Gemini

    Long documents, images and video, at a lower cost per task.

  • ElevenLabs

    Natural voices for agents that answer and make phone calls.

02 / 05

Workflow automation

Open source or low cost

The glue between your apps. Every step is visible, so your team can see what ran and why.

  • n8n

    Open-source workflows we can host for you, with no fee per task.

  • Make

    Visual scenarios your team can read and adjust themselves.

  • Custom code

    Python and TypeScript for the jobs no off-the-shelf tool fits.

03 / 05

Store, sales and payments

Plugs into what you run

Agents work where your revenue lives: they read orders, move deals and check payments directly.

  • Shopify

    Orders, stock, customers and discounts, read and updated live.

  • HubSpot

    Leads scored, deals moved and notes logged without anyone typing.

  • Stripe

    Payments, refunds and failed-charge recovery, handled on time.

04 / 05

Where your team works

Nothing new to learn

Your agents report in and hand over in the apps your team already opens every day.

  • WhatsApp

    Customer chats and team alerts where people already reply.

  • Gmail

    Inbox sorting, drafted replies and follow-ups that send themselves.

  • Notion

    Your docs and playbooks, turned into knowledge your agents use.

05 / 05

Data and hosting

Your account, pay as you go

Where your agents keep their memory and your dashboards live, billed to you at cost with no markup from us.

  • Supabase

    Database and vector search that give your agents a memory.

  • Vercel

    Fast hosting for dashboards, chat widgets and agent APIs.

  • Airtable

    Simple tables your team can check and edit by hand.

And the rest of your stack

  • Slack
  • Gmail
  • Google Drive
  • Google Calendar
  • Google Sheets
  • Google Docs
  • Excel
  • Notion
  • WhatsApp
  • Telegram
  • Discord
  • Zoom
  • Calendly
  • HubSpot
  • Stripe
  • Airtable
  • Xero
  • QuickBooks
  • WooCommerce
  • Zendesk
  • Intercom
  • Google Analytics
  • Meta
  • GitHub
  • PostgreSQL
  • Perplexity
  • Mistral AI

Running something else? If it has an API, we can connect it. Ask about your tools

Built by founders. Not a faceless agency.

Unfair Machine is led by engineers who have founded, built and scaled AI products of their own. You work directly with the people who design your system, not an account manager passing notes along.

Cyril Nie, Co-founder & CEO

Co-founder & CEO

Cyril Nie

Cyril is a Forbes 30 Under 30 honoree who has built automation and AI agents for government, finance, ecommerce, startups and corporates. He was co-founder and CTO of Pixcap, as featured in TechCrunch, then founder of Spreeflo and Spreelytics.

  • BeforeCo-founder & CTO, Pixcap
  • FoundedSpreeflo and Spreelytics
  • NowCEO, Unfair Machine
Minh To, Co-founder & CTO

Co-founder & CTO

Minh To

Minh is a co-founder of Spreelytics, and worked at Rakuten before that. At Unfair Machine, he leads every build, from the first architecture sketch to the agent running in production.

  • BeforeRakuten, Aspire, Gameloft
  • FoundedSpreelytics
  • NowCTO, Unfair Machine

Enlisted per project

Vetted engineers

Behind the founders is a bench of specialist engineers. We bring in the right ones for your build, for as long as it needs them, so you never pay for a full team sitting idle.

  • AI agents
  • Voice AI
  • Workflows
  • Data engineering
  • Full-stack
  • Ecommerce
  • Technically reviewed before any client work
  • Matched to what your build needs
  • Scaled up or down as the project moves
"Every business I've worked with had the same problem: talented people buried in work a machine should do. We build the machine."
Cyril Nie, Co-founder & CEO

Is this a fit? Check in 20 seconds.

We do our best work with businesses that already have customers and a team stretched by work that repeats. Tick what's true for you and see where you land.

Your fit0 / 5

Tick what sounds like you

Each box is a sign that AI agents and automation would pay for themselves in your business.

Book a CallFree, 30 minutes, no obligation

Probably not a fit if

  • You want a chatbot added just to say you use AI.
  • There's no working process or customer base yet, so nothing to automate.
  • You need it live in days with nobody on your side to help.

Let's build your unfair advantage.

Tell us how your business runs. In 30 minutes we find the work your team repeats most, and show you the first AI agent we'd build to take it off their plate.

We reply within one business day.